Spotlight on Airtricity | I-Believe

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The Right Environment Matters

Spotlight on Airtricity |

Airtricity-logoAdvertiser:

Airtricity is Ireland’s fastest growing and third largest energy provider supplying over 800,000 domestic and commercial gas, electricity and home energy services customers.

Objective:  

To encourage families to switch to Airtricity and for a limited period only get 25% off the Airtricity standard gas rates

Target Audience:

 Housekeepers with kids

i-Believe Solution: 

To really drive the message home to the main household decision , i-Believe built a package for the client which focused on creating a unmissable message for the Airtricity proposition using Billboards across key parenting sites and supporting this with extensive standard display activity across Parenting and Homemaker sites as well as activity on our Radio Channels to amplify the message nationwide