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OVERVIEW
Billboard:
This format which runs across the full width of the site gives advertisers a broad and deep canvas on which to get their message across. Great for brand and proposition awareness returning strong response rates
Site Wide Skins + HPTO:
Big impact format giving advertisers stand out and cut through across each and every page of the site. This format includes left and right hand margins of all pages including homepage with additional homepage impact in the form of a homepage roadblock (MPUS, Skyscrapers, leaderboards)